Batch production, monthly
One shoot day produces a month of material. Trying to create content weekly with the team you have is how programmes die in month three.
Social Media Marketing
Social Content Production
We produce the content: on-site photo and video days, edited into short-form verticals, captioned, and delivered in enough volume to feed a month of posting and a paid creative test queue.
Free proposal · No contracts over 30 days · Reply within one business day
- Shoot producing a typical month of content
- 1 dayShoot producing a typical month of content
- Assets delivered per production day
- 20–30Assets delivered per production day
- Native capture format, not a crop
- 9:16Native capture format, not a crop
The problem
Most social programmes stall on supply, not strategy. The calendar is agreed, then nobody has footage, so the feed fills with stock images and quote graphics that no one engages with and that make the brand look like every other account.
How we do it
What the work actually involves
Shot vertical, natively
Cropping horizontal footage to 9:16 loses the frame and looks repurposed. Shooting for the format costs nothing extra when it is planned.
Same assets feed paid
The creative volume Meta needs and the volume your organic calendar needs are the same problem. Producing once for both is where the economics work.
Captions, always
Most feed video is watched muted. Burned-in captions are not an accessibility afterthought here, they are the difference between the message landing and not.
Included
What you actually receive
- Shot list and concepts built from the content calendar
- On-site photo and video production
- Vertical editing with burned-in captions
- Paid-ready variants of the strongest concepts
- Organised asset library handed over
Tools we use
- Adobe Premiere
- CapCut
- Lightroom
- Canva
Common failures
Where this usually goes wrong
The three we are called in to fix most often. If any of these describe your current setup, that is the first thing we would change.
Creating content weekly
It is why programmes die in month three. One planned shoot day produces a month of material; trying to make it as you go produces stock images and quote graphics.
Cropping horizontal footage to vertical
It loses the frame and reads as repurposed. Shooting for the format costs nothing extra when it is planned, and everything when it is not.
Producing for organic only
The creative volume paid social needs and the volume the calendar needs are the same problem. Producing once for both is where the economics work.
Measurement
How you will know it is working
Agreed before we start, so progress is visible in the months before it shows up in revenue.
- Assets per production day
- Twenty to thirty usable pieces. Below that the day was not planned against the deliverables.
- Per shoot
- Weeks of runway
- How far ahead the content bank stretches. When it drops under two, quality starts falling.
- Monthly
- Paid creative from the same shoot
- Share of ad creative sourced from organic production. It is what makes the shoot pay twice.
- Monthly
Questions
Any question in your mind?
The questions we get asked most, answered without the sales gloss. If yours is not here, ask us directly — you will get a straight answer either way.
Still have questions?
Book 30 minutes with a strategist. No deck, no pitch — just answers about your situation.
Book a callIt helps a great deal for service businesses — people hire people. But process footage, finished work and before-and-afters carry a programme on their own if nobody wants to present.
Looking for pricing, contract terms or timelines?
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More social media marketing work
- Social Media ManagementYour organic social accounts run properly, every week — planning, posts, captions, scheduling and replies to every comment and message, on the platforms your buyers actually check.Read
- Meta Ads ManagementFacebook and Instagram campaigns built around creative volume and clean measurement after iOS tracking loss.Read
- YouTube AdvertisingVideo campaigns built on the first five seconds, measured against a holdout rather than view-through guesses.Read
Ready when you are
Ready to Build Your Next Big Project?
Tell us what you are trying to grow. You will get a straight answer on whether we can help, and what it would cost, within one business day.