We build React front ends for teams that need an interface to hold up as it grows: a real design system, typed props, tested behaviour, and an accessible baseline that does not get bolted on at the end.
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The problem
React projects rot in a predictable way. Six developers each build their own button, state lives in four different places, and every new feature takes longer than the last. The framework is rarely the problem — the absence of a system is.
Tokens for colour, type and spacing; a documented component library; and a rule that a new component has to justify itself against the existing ones. This is what keeps the tenth screen as quick to build as the first.
Keyboard navigation, focus management, ARIA where it is needed and nowhere it is not, and colour contrast checked against WCAG 2.2 AA as part of the design system rather than a remediation project later.
Server state in a query cache, form state in the form, and as little global state as the application can survive with. Most React performance problems are re-render problems, and most re-render problems are state-placement problems.
Tools we use
Still deciding
Next.js is React with the server-side answers already made. The question is whether you need those answers.
The three we are called in to fix most often. If any of these describe your current setup, that is the first thing we would change.
The single most common self-inflicted SEO problem we are asked to fix. Crawlers receive an empty page, and the repair means changing how the app renders — not adding a plugin.
Reaching for a global store before there is shared state to manage adds a layer every future developer has to learn. Most applications need far less of it than they install.
Without code splitting, a visitor to the contact page downloads the dashboard. It is invisible on a developer laptop and obvious on a mid-range phone.
Agreed before we start, so progress is visible in the months before it shows up in revenue.
The questions we get asked most, answered without the sales gloss. If yours is not here, ask us directly — you will get a straight answer either way.
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